This policy covers how Mighty World handles information regarding your children under the Children's Online Privacy Protection Act ("COPPA"), and how parents and legal guardians may request from us how they can review, delete or stop the collection of the personally identifiable information of their child.
It should be noted that children can surf the Site and view all its content without any personal information being collected. Mighty World believes it is good policy not to collect more personally identifiable information from children under 13 than is necessary for them to participate in our online activities.
Information We Gather
Mighty World may collect personal information, like names, postal addresses, email addresses, credit card numbers and phone numbers. This information is transmitted to your credit card company to authorize your purchase(s). All information obtained from you in the course of transacting orders is used for the purpose of fulfilling your order in a timely manner and for communicating the status of your order with you. Your name, telephone number and shipping information must be provided to third party shippers such as UPS, Federal Express and the United States Postal Service to deliver your purchase.
We do not store credit card information on our web site; the data that you provide is encrypted and automatically sent directly to our order processing system, which is on a server separate from the Internet. We employ the latest encryption technology in all areas of the site which processes and stores your personal information or account information. These include online orders, order status and catalog requests. We are dedicated to constantly assessing and implementing technology innovations to protect your personal information from unauthorized use.
We will never share your email address, phone number or credit card information with any unrelated 3rd party except as necessary to fulfill transactions that you initiate.
Other optional information such as birth date and age range, may be gathered when signing up for a “Mighty Blog Subscription” or voluntarily publishing comments on our Mighty Blog as a guest with authoring rights.
SSL Data Encryption
The online shopping portion of our website is registered with site identification authorities to enable your browser to confirm our security identity before any transmission is sent. If you are using a security-enabled browser, the information you send us regarding your purchase is encrypted, making it extremely difficult to read even if it is wrongly intercepted. This site makes use of industry-standard Secure Sockets Layer (SSL) technology that allows for the encryption of potentially sensitive information such as your name, address and credit card number.
Mighty Blog Subscriptions
The only information we collect during our Mighty Blog Subscription process is an e-mail address and birth date. We collect birth dates to validate the ages of our guests, including children. We do not collect any other personally identifiable information during our Blog Subscription process. All personal information that is gathered is done so with the voluntary permission of the visitor over 13 years of age or with the verifiable consent of a parent or guardian of anyone 13 years or younger. Mighty World will not keep personally identifiable information collected from a child 13 years or younger, except with verifiable parent or guardian consent.
You may always opt-out of receiving future mailings by unsubscribing to any mailing list. In order to ensure immediate removal from any list, it is best to follow the specific instructions outlined within the communications you receive from us.
Mighty World does not sell, share or reveal email addresses or personal information with third parties. The Mighty Blog subscriber lists are used only to receive requested information. We feel strongly that choosing to share some data with us will help make your experience at our Site more pleasant and successful, and will help us continue to provide you with the latest updates of our toys.
Mighty Blog Comments
We encourage children to leave comments only with their parent's knowledge and supervision. All comments posted to the Mighty Blog have the potential of being displayed to the public should they be accepted (pending review) and published to the Mighty Blog. We also encourage children to use an alias or nickname (e.g., "Johnny Carwash", "Lil’Buckaroo", etc.), or first name only, as an alternative to full names which will involve public posting. All postings are monitored by our staff before being published to the Blog. Any personally identifiable information will be redacted, as well as any language that is deemed inappropriate for children.
If a user elects to use our “email-a-friend” referral service for informing a friend about a specific Mighty Blog posting, we ask them for the friend’s name and e-mail address. Mighty World uses this information for the sole purpose of sending this one-time email. After sending on the requested email, Mighty World does not store the recipient’s e-mail address.
You may also be able to submit personal information at the Site about other people during online ordering. For example if you order a gift online and want it sent directly to the recipient, you might submit the recipient's name and address. The types of personally identifiable information that may be collected about other people at these pages include: recipient's name, street address, e-mail address, and telephone number. Mighty World will not use such personal information about other people unless that other person has consented to such use.
IP AddressMighty World may occasionally obtain IP addresses from users depending upon how you access the web. IP addresses, browser and session information may be used for various purposes, including to: (a) diagnose and prevent service or technology problems reported by our users or engineers that are associated with the IP addresses controlled by a specific web company or ISP. (b) estimate the total number of users visiting the Site from specific geographical regions. (c) monitor and prevent fraud and abuse.
Use of “Cookies”
Our Site contains links to other websites, including a list of retail locations whose websites offer online purchasing of our products. Please note that when you click on one of these links, you are entering another website for which Mighty World has no responsibility. We encourage you to read the privacy statements on all such sites as their policies may be different than ours.
Mighty World may revise, modify or update this policy. We will notify you about significant changes in the way we treat personal information by sending a notice to those email addresses supplied to us or by placing a prominent notice on our site.
Parents of children under age 13 may review or delete personal information about their children from our records whenever possible. If you have a privacy concern regarding the Site, and if you cannot satisfactorily resolve it through the use of our Site, you should complete a feedback form found here or you can write to us by email at firstname.lastname@example.org. Alternatively, we can be reached by telephone at (626) 744-3370 or our postal mail address:
Effective Date: Sept 25, 2008
Copyright 2008, Mighty World ®. All rights reserved